Buyer resource
Custom production lead times: plan backward from the in-hand date.
The date that matters is when the merchandise must physically arrive—not simply the date of the event.
1
Artwork review
Supplier confirms usable files and decoration feasibility.
2
Proof approval
The buyer approves placement, spelling, color and product details.
3
Production
The project enters the supplier's production queue.
4
Freight & delivery
Transit, multi-location distribution and contingency time all matter.
Do not assume a rush order is possible. The project builder flags timing early so a supplier can confirm feasibility before you rely on the date.